Why We Launched a Podcast for Beauty Pros!
Launching something new is nerve-wracking—especially when you’re starting with zero subscribers, zero followers, and zero guarantee it will succeed. But that’s exactly how The White Chair: Beauty Series Podcast came to life.
We’re not launching this podcast for the clout—we’re launching it for a very real reason:
• To help beauty professionals grow, scale, and stay inspired
• To be transparent about what really goes into building a profitable beauty business
• And yes, to introduce more beauty pros to the online training courses we offer through The Brow Fixx Academy—in lash lifts, brow lamination, and brow waxing
If you’re a licensed (or soon-to-be licensed) esthetician, solo brow artist, salon suite owner, or even just thinking about entering the industry—this podcast and our courses were made for you.
A Podcast Built by Working Beauty Pros
We’re Naomi and [Husband’s Name], the wife-and-husband team behind The Brow Fixx. What started as a one-chair brow studio in Santa Monica has now grown into a multi-location salon—and an online training academy for beauty professionals across the country.
In our first episode, we open up about:
- How we started with no followers, no ad budget, and a ton of determination
- What we did before opening our first studio (hint: it’s not what you think)
- How we built a loyal clientele with email—not just social media
- Why we decided to create courses to teach others how to build profitable brow & lash businesses
Why We’re Doing This (And Why You Should Listen)
We’ve seen it firsthand: beauty pros who are incredibly talented, but don’t know how to market themselves, set policies, or scale beyond just “doing services all day.”
That’s where The Brow Fixx Academy Podcast and our online training come in.
This show is a space for:
- Estheticians who feel stuck in their current role
- Solo artists ready to grow but unsure where to begin
- Busy moms trying to balance clients and kids
- Aspiring beauty professionals looking to learn the right way from the start
- Anyone who wants more than just “hustling behind the chair”
We’re also here to talk about the business side of beauty—the part no one really teaches you in school.
What You’ll Learn from Episode 1
This episode is our origin story—but more importantly, it lays out why we created our online courses in lash lifts, brow lamination, and brow waxing.
We talk about:
- Building a client list before we had a salon
- Launching with 200+ emails instead of a social media campaign
- Why email marketing still outperforms Instagram
- How we handled no-shows, cancellations, and the early panic of slow days
- What it took mentally and financially to stay committed
If you’ve ever thought, “I want to start my own thing but I’m terrified”—you’re not alone. We’ve been there. And that’s why we made both this podcast and our step-by-step certified online courses, so others could do it with less stress and more structure.
Who This Is Really For
We created this podcast—and our courses—for:
- Beauty pros who want to take their business to the next level
- Students who are tired of watching random YouTube tutorials and want actual guidance
- Lash artists or brow techs looking to add new income streams
- Professionals who want to grow without being glued to Instagram 24/7
- Anyone looking for flexible, self-paced training they can start today
You don’t need thousands of followers to succeed. You need skills, systems, and a strategy. That’s what we’re teaching—both in our podcast and inside our courses.
Why Our Online Courses Work
Through The Brow Fixx Academy, we’ve trained many students in:
- Lash Lift
- Brow Lamination
- Brow Waxing & Shaping
Our courses are designed for people who want:
- Real results, not fluff
- Pro-level techniques explained step-by-step
- Client-building strategies that actually work
- Flexibility to learn at their own pace
- Certification they can proudly show off and use to grow a legit business
Every single lesson is built from our real-world experience—what worked, what didn’t, and what made the difference between surviving and scaling.
You Don’t Need Experience—You Need a Plan
One of the biggest takeaways from Episode 1 is this: you don’t need to have everything figured out to start.
Naomi didn’t start with a plan to build an academy. She started scared, uncertain, and unsure how to get her own studio booked. But she had passion, skill, and a willingness to learn.
That’s all you need, too—and we’ll help with the rest.
Whether it’s through this podcast or our online courses, our goal is the same: to help beauty professionals like you build real, sustainable, profitable careers.
What’s Coming Next (And Why You Should Stay Tuned)
Future episodes of The Brow Fixx Academy Podcast will cover:
- How to build a 6-month business plan for your beauty studio
- What to do during slow seasons (and how to use that time wisely)
- How we structure paid ads for lash & brow services
- Systems we use to book more clients, even without posting daily
- Mistakes we’ve made so you don’t have to repeat them
Whether you’re just getting started or deep into your career, we’re going to help you turn your passion into a business that actually supports your life.
Final Thoughts: You Can Start from Zero and Still Win
We started this podcast with zero subscribers. Just like we started our business—with no followers and no roadmap.
Now, we have multiple locations, an online academy, and a passion for teaching others how to do the same.
You don’t need to be an influencer to build a successful business. You need the right tools, support, and education. And that’s exactly what we’re here to give you.
🎧 Ready to Get Started?
• Listen to Episode 1 of The White Chair: Beauty Series on Spotify, Apple Podcasts, or YouTube
• Subscribe for honest, actionable advice every week
• Ready to upgrade your career? Enroll in our online courses for:
→ Lash Lift Certification Course
→ Brow Lamination Certification Course
→ Brow Waxing Online Course
We’re here to teach you what we wish we knew when we started. Let’s grow—together.
