In this episode of The White Chair: Beauty Series, Naomi and Sasan share what it truly takes to move from being a solo esthetician to becoming a salon owner. It’s not just about growing your team, it’s about balancing freedom, …
A perfectly lifted lash is every client’s dream, a bright-eyed, low-maintenance look that lasts for weeks. But for estheticians, achieving consistent results takes more than following the steps of a lash lift. It requires understanding why things go wrong and …
Brow lamination is one of the fastest-growing services in the beauty industry. Clients love the way it smooths, lifts, and tames unruly brows, creating a fuller look without invasive treatments or daily styling. For estheticians and salon owners, offering lamination …
Brow waxing continues to be one of the most popular beauty services, and for good reason. It’s quick, affordable, and instantly elevates a client’s look by creating clean, polished brows. But while it may look simple from the outside, professional …
Running a profitable salon is about more than just great results, it’s about the details that turn a simple service into a memorable experience. While raising prices is one way to grow revenue, many salon owners overlook a strategy that …
A lash lift can completely transform the eyes, giving clients a brighter, wide-awake look without extensions. But while the products and timing matter, the real magic lies in how the lashes are placed on the shield. Shield placement is the …
The Reality Behind the Chair Working as an esthetician is rewarding you get to shape brows, do lash extensions, and make clients feel beautiful and confident. But behind the artistry lies a side of the job that no beauty school …
Brow lamination has quickly become one of the most requested beauty services, loved for its ability to transform uneven or unruly brows into a fuller, smoother shape. For estheticians, it’s more than a trend — it’s a high-profit service that …
Why Booking Systems Are a Game-Changer for Beauty Professionals Running a modern salon or esthetics business is not only about providing amazing treatments. It is about creating a seamless client experience from start to finish. And that experience begins long …
Why Custom Design Is the Heart of Brow Lamination Brow lamination has become one of the most requested salon services because it delivers instant fullness and definition without makeup. But the secret to a result that looks refined, balanced, and …









