Introduction Every successful brow artist starts somewhere. For many beauty professionals, the journey begins with a brow waxing certification—the foundation of shaping, mapping, and creating clean, defined brows. But if you want to stand out in today’s competitive beauty industry, …

Lash lifts are one of the fastest-growing beauty services today. Clients love the natural, low-maintenance look, and estheticians love how profitable the service can be. If you’re considering a lash lift online course, you’re making a smart move toward building …

The lash lift industry is experiencing rapid growth in 2025, and it’s not slowing down anytime soon. Clients are requesting more advanced, customized services, and beauty professionals who invest in a lash lift course online are in the best position …

Some of the most effective salon marketing happens outside of ads and social media. When people can try your work on the spot, you turn a casual encounter into a real booking opportunity. That’s why popup marketing for beauty salons …

Why Local Physical Marketing Beats Paid Digital Ads for Salons in 2025 Some of the best clients we’ve ever booked didn’t come from a boosted Facebook post or Google ad — they came from the coffee shop down the street, …

If you’ve been thinking about adding brow lamination to your salon menu, this is the moment. This 30–40-minute service is fast, effective, and one of the highest-margin treatments you can offer as a beauty professional. At The Brow Fixx Academy, …

In the beauty industry, the myth is real: you need 10,000 Instagram followers to be successful. But what if we told you that’s simply not true? You don’t need social media fame to build a booked-out beauty business. We know—because …

If you’ve ever hesitated to raise your prices or questioned whether you’re “good enough” to charge more—you’re not alone. Many estheticians, brow artists, and lash lift specialists feel this exact pressure, especially in the early days of their careers. At …

Pricing your services as a beauty professional isn’t just about numbers—it’s about confidence, value, and knowing your worth. Whether you’re a new esthetician unsure where to start or a seasoned pro afraid of raising your prices, this beauty services pricing …

Balancing a thriving beauty business with personal well-being can feel overwhelming. However, setting clear professional boundaries and prioritizing self-care can transform your work-life balance, reduce stress, and boost productivity. Here’s a practical guide based on our latest insights shared on …